creel

Can AI agents use your website?

People now hand tasks to agents. Find the price, book the call, start the trial, order the refill. The agent opens a site, reads it and acts. It picks one site, not ten, and it does not go back to one that failed.

See where AI agents fail on your website and how to fix it.

Paste your URL. In about 30 seconds you see what an agent can reach and read, and what blocks it.


The agents people already browse with

See 33+ people already getting things done through agents


Agent revenue = picked × completed

Picked. When someone asks an agent for a tool, a clinic or a lotion, how often yours is in the answer, pointing at your site rather than a directory or a marketplace.

Completed. Once it opens your site, how often it finishes the task: the price found, the form sent, the slot booked, the order placed.

Both are counts from dated, recorded runs. Every blocker below costs you one of them.

Seven blockers between an agent and a done task

An agent has to get through all seven. The free check above finds the ones a page can show. Real agents find the rest.

  1. 0 Picked

    "Find me a project tool for a team of five." The agent names your site and sends the person there.

    Blockers: your site missing from the sources agents read, claims with no evidence behind them, or a directory or marketplace it finds first.

  2. 1 Found

    The agent reaches your site and gets the same page a browser would.

    Blockers: a bot manager challenge, a robots.txt disallow, or a CAPTCHA on the first page.

  3. 2 Read

    It finds the answer on the page: the price, the plan, the hours, the policy, the spec.

    Blockers: text that only appears after JavaScript runs, a price behind "contact sales", a PDF, or a table shipped as an image.

  4. 3 Navigate

    It gets from where it landed to the right page.

    Blockers: a cookie banner or overlay it cannot close, a mega menu, or a search box that needs a click it cannot make.

  5. 4 Act

    It fills the form, adds the item, picks the slot.

    Blockers: forced sign-up, a field that rejects typed input, a date picker it cannot work, or a CAPTCHA.

  6. 5 Confirm

    It sees the correct total, time or terms before committing.

    Blockers: a total that changed since the previous step, a pre-checked add-on or subscription, or a surprise step.

  7. 6 Done

    The task is complete, or handed to the person at payment or consent. We only go this far in an agreed real-agent run, with your go-ahead.

    Blockers: an unsupported payment method, or a challenge only the person can pass.

Stages of one task, not measured completion rates.

Five tasks. Three agents. On video.

A real-agent run gives three consumer agents the same five tasks on your site and records every attempt. The tasks are adapted to what your site is for: a store, a SaaS product, a clinic, a service.

taskthe promptwhat usually blocks it
1. Find the price"What does this cost for a team of five?"a price behind "contact sales", a PDF, a table shipped as an image
2. Find the contact"Get me a support email or phone number."a chat widget and nothing else, a form with no address, a CAPTCHA on the contact form
3. Sign up or request a demo"Start a trial with my details."forced social login, a field that rejects typed input, a date picker it cannot work
4. Add to cart or book"Put the 50 ml size in the cart." "Book Tuesday at ten."an overlay, a pre-checked add-on, a variant picker it cannot work
5. Find the policy"What is the return or cancellation policy?"a policy that only appears at checkout, a PDF, two pages that disagree

You get the step each agent reached, the blocker, the fix, and a re-run that shows it passing.

The Agent Readiness Index

The same five tasks, run across the top sites in a category, published with dates and recordings. Rankings publish as runs complete. Nothing is published before it is recorded. Evidence & examples.


Free first. Then real agents. Then every day.

Free check

Paste your URL. In about 30 seconds you see which blockers a page can show, from the outside. No email, no install, read-only.

Real-agent run

From $500. Three consumer agents get real prompts on your site, five tasks each, on video. You get the step each agent reached, the blocker, the fix, and a re-run that shows it passing.

Ask for a run · hello@usecreel.com

Monitoring

From $49 a month. The same tasks, re-run as the agents update. An alert when a step that passed starts failing, and how you compare with the sites you name.

Ask about monitoring

Fix package

From $500, fixed scope, by email. Cookie banners and guest flows, structured data, agent-readable pages, a basic MCP endpoint. The re-run is included.

Ask for a fix


Evidence & examples · How we check


The name: a creel is the basket an angler keeps the catch in.

creel. Counts, not guarantees. Each report names what was tested. · hello@usecreel.com